Let’s empower Sustainability-Driven Entrepreneurs(hip)

CASE Final Event

@ WU Wien//Learning Centre,Clubraum, LC.2.400


Enjoy Networking and Co-Creation


Inspirational speakers, innovative methods and a great event


Find event material and dig deeper into CASE

The CASE Knowledge Alliance tackles the need for new ways of learning and teaching as well as a strong co-operation between higher education and business. We enhance sustainable socio-economic development and new forms of sustainability-driven enterprises.

Program and Material Download Program Download Posters

08:30 Registration
09:00 Warm Welcome
  • Christian Rammel – Project Head CASE Project, Director Regional Centre of Expertise on Education for Sustainable Development Vienna (RCE Vienna), Vienna University of Economics and Business
  • Stefan Pichler – Vice Rector for Research, Vienna University of Economics and Business
  • Manuela Fried – Department Head European Higher Education Area, EU Education Programs, Bologna Process and Mobility, Federal Ministry of Science, Research and Economy (BMWFW)
    Presentation Titel: „ERASMUS+ and Higher Education Policy – Added Value of University Business Cooperation“
10:00 Inspirational keynote
  • Bettina Steinbrugger – CEO and Founder erdbeerwoche GmbH
10:45 CASE Corners – Interactive presentation and discussion of CASE results
  • Corner 1: CASE Master program based on Key Competencies for Sustainability-driven Entrepreneurship
    Marco Rieckmann, University of Vechta, Professor for Higher Education and Didactics & Petra Biberhofer, WU Vienna/RCE Vienna
    Download Poster
  • Corner 2: CASE Pilots and Tested Cooperation Formats
    Michael Ambros, University of Natural Resources and Life Science, Vienna, Centre for Global Change and Sustainability & Gabriela Schaad, University of Gothenburg, Department of Business Administration
    Download Poster
  • Corner 3: CASE supportive Tools and Material
    Johanna Bernhardt, Terra Institute GmbH, Italy/Bolzano
    Download Poster 1
    Download Poster 2
  • Corner 4: CASE Evaluation on Social Learning
    Jan Činčera, Masaryk University, Brno, Department of Environmental Studies
12:30 Lunch & Networking
14:00 Interactive Panel and Discussion: “The Future of Learning for Sustainability-driven Entrepreneurship”
  • Ilse Stockinger – Innovation Management, Smart Cities & Regions, Wiener Stadtwerke Holding AG
  • Rudolf Dömötör – Director of Entrepreneurship Centre Network (ECN), Institute for Entrepreneurship & Innovation, Vienna University of Economics and Business
  • Matteo Landi – Industrial Development Officer, Industrial Development and Youth Entrepreneurship Expert, United Nations Industrial Development Organization (UNIDO)
  • Theresa Imre – CEO and Founder markta – Der digitale Bauernmarkt
  • Christian Rammel – Head RCE Vienna, Vienna University of Economics and Business
15:30 Workshops – Discussion and experience sharing
  • Workshop 1 – Education for Sustainable Development Goals – Learning objectives and key competencies, Marco Rieckmann and Petra Biberhofer
  • Workshop 2 – Inspiring good practices fostering cooperation & collaboration, Michael Ambros and Gabriela Schaad
  • Workshop 3 – Sustainability-driven Entrepreneurship – learning from practice examples, Christian Rammel and Johanna Bernhardt
  • Workshop 4 – Evaluating & Assessing social learning processes of knowledge alliances, Jan Činčera
17:10 Workshop Reports and Outlook
17:30 Drinks, Snacks & Networking

At the event you will

  • get to know innovations for entrepreneurial education
  • experience & learn innovative methods and supportive tools on learning and teaching
  • get inspiration for a new master curriculum for sustainability-driven entrepreneurship
  • learn about competences that foster sustainable development (also in cooperatives)


Speakers and CASE Team

Manuela Fried

Ministry of Science, Research and Econony


Manuela Fried holds a Master´s degree in biology and pedagogy. She has acquired practical experience in different fields of international academic cooperation, both in secondary and higher education.She has held positions in the Ministry of Education as well as the one responsible for higher education. Ms. Fried also worked with the Austrian Foreign Exchange Service (OEAD) with a focus on preparing programme applications for calls within the EU Education Programmes. She currently heads the department responsible for EU higher education programmes and the European higher Education Area/Bologna Process in the Ministry of Science, Research and Econony, where her main interests are the promotion of mobility of higher education students, teachers/young researchers and staff, as well as the internationalization of Austrian higher education institutions.

Ilse Stockinger

Wiener Stadtwerke


Ilse Stockinger started her career as a lawyer. In 2002, she became an expert in commercial law at the Wiener Stadtwerke. Three years later, she became Managing Director of Wiener Stadtwerke Beteiligungsmanagement GmbH (2005-2012). 2011-2016 Dr. Stockinger was Head of Research, Technology and Innovation at the Stadtwerke Group. In recent years, she has initiated several outstanding R&D projects. In addition, Ilse Stockinger was Managing Director of Neue Urbane Mobilität Wien GmbH (2011-2016), where she designed and carried out several research projects in the mobility sector. Since 2017, Dr. Stockinger is responsible for the area Smart Cities & Regions in the Innovation Management division, where relevant activities are coordinated in the Smart City Vienna context.

Bettina Steinbrugger



Bettina Steinbrugger was born in 1984 in Klagenfurt/Austria. After her studies of roman languages in Graz and Toulouse, Bettina worked as a project manager for Austrias leading platform for Corporate Social Responsibility. With that experience, she decided to create her own sustainable business and founded erdbeerwoche – a platform and onlineshop for sustainable feminine hygiene – in 2011, together with her co-founder Annemarie Harant. Today, Bettina is CEO and responsible for communications, marketing and sales.

Annemarie Harant



Annemarie Harant was born in 1984 in Munich/Germany. She studied international relations as well as economics in Vienna where she soon started her career in the sustainability area as a consultant. Together with Bettina Steinbrugger, she founded erdbeerwoche in 2011 and since then she has been working as CEO – responsible for finance, sourcing and collaborations.

Rudolf Dömötör

Entrepreneurship Center


Rudolf Dömötör is the director of the WU Gründungszentrum (Entrepreneurship Center) and Managing Director of the ECN (Entrepreneurship Center Network), which aims to promote interdisciplinary and university-wide student start-up activities. He has been actively involved in the Austrian start-up scene for many years – initially as a university assistant at the Institute for Entrepreneurship and Innovation at the Vienna University of Economics and Business Administration, later as the founder and managing director of the start-up consultancy agency “innovationsmotor e.U.”. He studied business administration at the Vienna University of Economics and Business and the University of Technology Sydney, and spent several months at George Washington University (USA) and the University of Canterbury (NZ).

Theresa Imre

founder of Markta.at


Theresa Imre is the CEO and founder of the social start-up markta.at. Following the principles of the sharing economy, markta connects producers of regional food products with consumers on a digital community platform, thus creating an alternative food network. As a student of the master program Socio-Ecological Economics and Policy (SEEP) at the Vienna University of Economics and Business, she follows holistic approaches and integrates social as well as environmental aspects into her business concept. Currently she is also working on a research project with the UNEP, to assess the role of women on mountain farms and their attitudes towards sustainable development.

Kathrin Brunner-Hürner

Wiener Stadtwerke


Kathrin Brunner-Hürner graduated from “Product Marketing & Innovation Management” at the University of Applied Sciences Wr. Neustadt, Campus Wieselburg. During her one-year stay abroad at Yonsei University in South Korea, she gained valuable experience studying abroad. In 2012, she began her professional career at Wien Energie GmbH in the Public Affairs department. After two-years activity in this area, she joined Wiener Stadtwerke Holding AG and has been active in strategic innovation management since then. As deputy head of the department, she and her colleagues are now pushing ahead the subject of innovation within the concern and actively shape the future of the Wiener Stadtwerke Group.

Jenny Kuhn

Social City Wien


Jenny Kuhn works in project and volunteer management at Social City Wien, a platform for social innovation in Vienna, and is Head of Members and Partnership at imfino – Impact Finance Organization. For over 10 years she was active at the international peace organization Service Civil International, a member of the Austrian board and a trainer and seminar leader on peace education and volunteer management. She studied Development Studies at the University of Vienna.

Johanna Bernhardt

Terra Institute


Johanna Bernhardt graduated in Business Education and Geography at University of Innsbruck. Her professional career she started as a consultant for start ups. Later she worked for the Standortagentur Tirol (Business Location Agency Tyrol) as consultant for regional development and science-business cooperations. Currently she works for Terra Institute, Brixen as coordinator of the RCE (Regional Competence Centre for Education on Sustainable Development) European Region Tyrol and project manager of the project CASE.

Jan Činčera

Masaryk University Brno


Jan Činčera is Associate Professor at the Department of Environmental Studies, Faculty of Social Studies at Masaryk University, Brno, Czech Republic. He focuses on environmental education theory, research, and instructional strategies. His main interest lies in analyzing instructional strategies that help achieve the goals of environmental education. He is the author of a set of nationally certified guidelines for program evaluation. He cooperates with environmental education centers in the Czech Republic and other countries. In the CASE project he was responsible for evaluation of the both process and outputs of the project.

Michal Medek

Kapraluv mlyn


Michal Medek – apart of being director of the Kapraluv mlyn environmental education centre, Michal teaches environmental education and heritage interpretation at two faculties of Masaryk University, Brno. Heritage interpretation became his main field of academical interest as it connects his passion for natural history (MSc. in geography, biology and geology) and humanities (MA environmental humanities). Endowed with PgCert from University of Highlands and Islands Michal is pioneering the field in the Czech Republic as director of the Czech Institute for Heritage Interpretation.

Marco Rieckmann

University of Vechta, Germany


Marco Rieckmann is Professor of Higher Education Development at the University of Vechta, Germany. He holds a doctoral degree in educational research. His major research and teaching interests are: higher education, competence development and assessment, (higher) education for sustainable development, and global education. He is the Vice-President of the Commission ‘Education for Sustainable Development’ of the German Educational Research Association (GERA), Representative of GERA in the Council of the European Educational Research Association (EERA), and Member of the Convenors Group of the EERA Network ‘Environmental and Sustainability Education Research‘.

Johan Boman

University of Gothenburg


Johan Boman is since 2011 professor in atmospheric science at University of Gothenburg, with special focus on air and life quality in urban areas in developing countries. Johan also works with education for sustainable development at the Science faculty and at the Centre for Environment and Sustainability.

Petra Biberhofer

Vienna University of Economics and Business


Petra Biberhofer is a lecturer and research assistant at the Vienna University of Economics and Business, Department for Socioeconomics since 2012. She studied political science at University of Vienna and Uppsala University, Sweden. In her current work at the Institute for Ecological Economics/RCE Vienna and her PhD, she focuses on the promotion of learning processes through transdisciplinary learning platforms at the interface between science and society. Her research interests are (higher) education for sustainable development, transformative education, sustainability-oriented entrepreneurship as well as competence-based teaching and learning processes and methods.

Michael Ambros

University for life-science Vienna


Michael Ambros is working in teaching and educational development for sustainable entrepreneurship at the Centre for Global Change and Sustainability at the University of Natural Resources and Life Sciences in Vienna. He has over ten years of professional experience in a multinational company in the automotive industry and in the Fair Trade sector. Due to his activities in business development and general management he is a proficient coach for students with ideas. He is passionate about creating an appropriate environment for motivated people enabling them to develop their ideas into viable business models.

Ester Konarova

Masaryk University Brno


Ester Konarova is a project administrator at Masaryk University in Brno, Czech Republic. She manages the administration part of project CASE. She has been managing NGO’s and researcher’s projects (Erasmus +, EEA and Norway Grants, The Technology Agency of the Czech Republic, etc.) for 3 years. She has been interested in social entrepreneurship since her University studies and participated in two social business projects – Bajkazyl and Symbios – running in Brno. Her diploma thesis was focused on measuring the benefits of social entrepreneurship.

Josef Sedlak

Vienna University of Economics and Business


Josef Sedlak is a social entrepreneur, moderator and project manager for CASE. He has been working as a trainer for sustainable entrepreneurs for many years, started in 2016 two social enterprises and is now the project manager for CASE.

Claudia Lindner

Universität Bozen


Claudia Lindner is a Junior Professor of Sociology at the Free University of Bolzano, Faculty of Education. She studied Social Science at the Free University of Bolzano and at Ca’Foscari University of Venice, Italy. She wrote her dissertation on migrant entrepreneurship and graduated in 2015 at the Free University of Bolzano. Her research interests are sustainable development, transformative science, migrant entrepreneurship and sustainable socio-economic integration of refugees.

Mara Bauer

University of Vechta, Germany


Mara Bauer is an environmental scientist and a research assistant at the University of Vechta in North-West Germany. She holds a Master’s degree in Human Ecology from Lund University. Her general research interest is in sustainability and environmental politics. Currently she focuses on sustainability governance within higher education institutions.

Susanne Elsen

University of Bolzano


Susanne Elsen is Professor for Sociology at the Free University of Bolzano. Studies in Socialwork, Sociology, Educational Sciences and Economics, PhD University of Trier, Habilitation Technical University of Dresden. She has research- and development experiences in the field of community development and local economy in Europe, Asia and Latin America.Her main topics of research: Social Innovation, Local Development and Community Economy, Sustainability and Post Growth Society.

Bohuslav Binka

Masaryk University Brno


Bohuslav Binka is the head of Department of Environmental Studies at Faculty of Social Studies (Masaryk University), completed a semester-long study stay at the Catholic University in the United States and a semester-long research stay at Glasgow University in Scotland. The winner of the Josef Vavroušek Prize in the category of science and research work (for his dissertation) awarded by the Faculty of Social Sciences of Charles University in Prague and the Petra and Josef Vavroušek Foundation. He works on environmental ethics and the history of environmental movements. He is the author of the publications Environmentální etika [Environmental ethics] and co-author of John Ruskin a příroda [John Ruskin and Nature] (2011).

Gabriela Schaad

School of Business, Economics and Law in Gothenburg


Gabriela Schaad PhD Gabriela Schaad is a researcher and lecturer at the School of Business, Economics and Law in Gothenburg, Sweden, since 2012. Her research and teaching interests include environmental strategies and sustainable management with a focus on industrial transitions towards renewable energy and technology. In the CASE project she has mainly worked with the evaluation of the pilot courses and cooperation formats.


How to get there?


Public Transport

Campus WU is located between the two U2 subway stations Messe-Prater and Krieau. The Library & Learning Center (LC) is roughly the same distance from each of the two subway stations (5–10 minutes). To access Campus WU from the west (WU Executive Academy, Administration, Department Buildings 3, 4, and 5, Library & Learning Center), please use the U2 subway station Messe-Prater, exit Messe. To access Campus WU from the east (Teaching Center, Student Center, Department Buildings 1 and 2, Library & Learning Center), please use the U2 subway station Krieau, exit Krieau. Bus line 82A (stop Krieau) and streetcar line 1 (stop Prater Hauptallee) also stop close to Campus WU.

By Bike

Approximately 1,000 bicycle parking spaces are located along the bike path circling the perimeter of the campus. Around 250 of these parking spaces are located in bike garages (access for pass holders only). Citybike bike sharing stations are located at the south entrance of Campus WU and at the subway stations Messe-Prater and Krieau.

By foot

Its a great walk through the Wiener Prater to reach here. Enjoy your walk!

By car

The underground parking garage is located under the main boulevard running through the campus. The entrance to the garage is on Trabrennstrasse. The garage has 411 parking spaces; 180 spaces are for short-term parking, the rest is reserved for long-term pass holders. There are four exits to the campus from the garage. All exits lead to the outside, so that visitors can enter all campus buildings from their main entrances on the ground floor. http://www.apcoa.at/parken-in/wien/campus-wu.html

Hotel information

Near the Campus of the University of Economics and Business you will find these three hotels, amongst others:

Magdas Hotel

The magdas Hotel is Austria’s first hotel run as a social business. A special feature of the magdas Hotel is certainly the employees, who come from all over the world with different cultures and who collectively speak 23 different languages.

Motel One

A hotel with view over the Vienna Prater.

Austria Trend Hotel

The nearest hotel to the Campus.

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